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Zendesk vs Intercom: Which Solution to Choose in 2024?

Zendesk vs Intercom: In-Depth Features & Price Comparison

intercom and zendesk

Zendesk wins the ticketing system category due to its easy-to-use interface and side conversations tool. Pre-selected assignment rules customize each ticket’s destination, assigning routing paths to agents or departments based on customer priority status, query type, or issue details. If you thought Zendesk prices were confusing, let me introduce you to the Intercom charges. It’s virtually impossible to predict what you’ll pay for Intercom at the end of the day.

Overall, I actually liked Zendesk’s user experience better than Intercom’s in terms of its messaging dashboard. Intercom has a dark mode that I think many people will appreciate, and I wouldn’t say it’s lacking in any way. But I like that Zendesk just feels slightly cleaner, has easy online/away toggling, more visual customer journey notes, and a handy widget for exploring the knowledge base on the fly. Zendesk, on the other hand, is another top customer service platform that uses strong security steps to keep customer data safe.

intercom and zendesk

Today, Zendesk is used by over 200,000 businesses worldwide, including Airbnb, Uber, and Slack. The platform is known for its ease of use, customizable workflows, and extensive integrations with other business tools. They’ve been rated as one of the easy live chat solutions with more integrated options. Welcome to another blog post that helps you gauge which live chat solution is compatible with your customer support needs. And in this post, we will analyze two popular names in the SaaS industry – Intercom & Zendesk.

In 2023, conversational messaging will play an essential role in customer service. Customers increasingly expect to receive fast, intercom and zendesk convenient, and personalized support. You can foun additiona information about ai customer service and artificial intelligence and NLP. There is a better user experience with Intercom because the layout is more streamlined.

From triggers to triggering Workflows

The Zendesk support system stands out in particular because of its enormous integration ecosystem, which includes a wide variety of plugins and applications developed by third-party developers. The availability of this variety enables users to link Zendesk with a wide range of applications and services in a seamless manner, which results in a workflow that is more streamlined and efficient. Considering the huge number of connectors that Zendesk provides, it appears that the company takes a holistic approach to meeting the varied requirements of businesses. Both Intercom and Zendesk are widely recognised as leaders in their respective industries. Intercom’s user interface is known for being modern, intuitive, and user-friendly.

Customers of Zendesk can purchase priority assistance at the enterprise tier, which includes a 99.9% uptime service level agreement and a 1-hour service level goal. At all tiers, there is an additional fee to work with a member of the Zendesk success team on unique engagements. Discover customer and product issues with instant replays, in-app cobrowsing, and console logs. Zendesk’s per-agent pricing structure makes it a budget-friendly option for smaller teams, allowing costs to scale with team growth.

  • Zendesk users, on the other hand, usually say good things about its powerful support system.
  • Surveys turn customer insights into action, with triggers and campaign response adjustments depending on customer responses.
  • Secure Sockets Layer (SSL) encryption is used by Intercom, a customer communication tool, to keep data sent between users and the platform safe.

This enables your operators to understand visitor intent faster and provide them with a personalized experience. Intercom is the clear victor in terms of user experience, leaving all of its competitors in the dust. Visit either of their app marketplaces and look up the Intercom Zendesk integration. Like with many other apps, Zapier seems to be the best and most simple way to connect Intercom to Zendesk.

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It enables them to engage with visitors who are genuinely interested in their services. You get to engage with them further and get to know more about their expectations. This becomes the perfect opportunity to personalize the experience, offer assistance to prospects as per their needs, and convert them into customers. NovoChat, on the other hand, is great for businesses that primarily engage with their clients through messaging apps. The program is simple to use and includes all of the necessary capabilities for providing good customer service. In-app messages and email marketing tools are two crucial features that Zendesk lacks when compared to Intercom.

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What can be really inconvenient about Zendesk is how their tools integrate with each other when you need to use them simultaneously. If I had to describe Intercom’s helpdesk, I would say it’s rather a complementary tool to their chat tools. So you see, it’s okay to feel dizzy when comparing Zendesk vs Intercom platforms. Currently based in Albuquerque, NM, Bryce Emley holds an MFA in Creative Writing from NC State and nearly a decade of writing and editing experience.

Novo has been a Zendesk customer since 2019 but didn’t immediately start taking full advantage of all our features and capabilities. Users can benefit from using Intercom’s CX platform and AI software as a standalone tool for business messaging. But to provide a more robust customer experience, businesses may need to consider integrating Intercom’s AI tool with a third-party customer service platform, as it falls short of a full-stack offering.

Intercom and Zendesk offer a range of features to help businesses manage their customer interactions. While Intercom focuses more on customer messaging and personalization, Zendesk focuses more on traditional customer support ticket management. Ultimately, the choice between these two platforms will depend on the specific needs of the business and the type of customer interactions they are looking to manage. Zendesk would be a perfect option for businesses that are searching for a well-integrated support system. It offers a suite that compiles help desk, live chat, and knowledge base to their user base. This enables them to speed up the support process and build experiences that customers like.

Intercom and Zendesk offer robust integration capabilities that allow businesses to streamline their workflow and improve customer support. Choosing Intercom or Zendesk will depend on your specific needs and requirements. Intercom also offers an API enabling businesses to build custom integrations with their tools. The API is well-documented and easy to use, making it a popular choice for companies that want to create their integrations. When deciding between Intercom and Zendesk, businesses should consider their specific needs and goals.

Here’s what you need to know about Zendesk vs. Intercom as customer support and relationship management tools. Advanced workflows are useful to customer service teams because they automate processes that make it easier for agents to provide great customer service. Secure Sockets Layer (SSL) encryption is used by Intercom, a customer communication tool, to keep data sent between users and the platform safe. SSL encryption is a standard form of security that creates a safe and encrypted connection between a user’s computer and the Intercom servers.

intercom and zendesk

When he isn’t writing content, poetry, or creative nonfiction, he enjoys traveling, baking, playing music, reliving his barista days in his own kitchen, camping, and being bad at carpentry. Intercom does have a ticketing dashboard that has omnichannel functionality, much like Zendesk. Sendcloud adopted these solutions to replace siloed systems like Intercom and a local voice support provider in favor of unified, omnichannel support. Sendcloud is a software-as-a-service (SaaS) company that allows users to generate packing slips and labels to help online retailers streamline their shipping process. Intercom is the new guy on the block when it comes to help desk ticketing systems. This means the company is still working out some kinks and operating with limited capabilities.

Below, we’ve compared the usability of Zendesk’s and Intercom’s agent dashboards and administrator controls. Survey composer allows you to create the question and answer format, also customizing color, rating scales, and greetings. The Sell dashboard’s Tasks page sorts all of an agent’s tasks by due date.

Both Zendesk and Intercom are customer support management solutions that offer features like ticket management, live chat and messaging, automation workflows, knowledge centers, and analytics. Zendesk has traditionally been more focused on customer support management, while Intercom has been more focused on live support solutions like its chat solution. Zendesk also offers various integrations with third-party tools, including CRMs, marketing automation platforms, and analytics tools.

Reactive ticketing

This live chat service provider offers 200+ integrations to its user base. With a mix of productivity, collaboration, eCommerce, CRM, analytics, email marketing, social media, and other tools, you get the option to create an omnichannel suite. It really shines in its modern messenger interface, making real-time chat a breeze. Its multichannel support is more focused on engaging customers through its chat and messaging systems, including mobile carousels and interactive communication tools. However, compared to Zendesk, Intercom might not offer the same breadth in terms of integrating a wide range of external channels. Ultimately, it’s important to consider what features each platform offers before making a decision, as well as their pricing options and customer support policies.

Zendesk wins the collaboration tools category because of its easy-to-use side conversations feature. Intercom wins the automation and AI category because its chatbots have some impressive capabilities, like lead qualification and advanced routing. Zendesk’s Admin Center provides tools that automate agent ticket workflows. With Intercom workload management tools, administrators can ensure that incoming conversations, traffic, and workload are evenly distributed among team members.

Zendesk is a ticketing system before anything else, and its ticketing functionality is overwhelming in the best possible way. They’ve been marketing themselves as a messaging platform right from the beginning. Their reports are attractive, dynamic, and integrated right out of the box. You can even finagle some forecasting by sourcing every agent’s assigned leads. You could say something similar for Zendesk’s standard service offering, so it’s at least good to know they have Zendesk Sell, a capable CRM option to supplement it.

As you can imagine, banking from anywhere requires a flexible, robust customer service experience. Monese is another fintech company that provides a banking app, account, and debit card to make settling in a new country easier. By providing banking without boundaries, the company aims to provide users with quick access to their finances, wherever they happen to be. Track customer service metrics to gain valuable insights and improve customer service processes and agent performance. Sales teams can also view outbound communications, and any support agent can access resources from the Intercom workspace. Both systems include pricing plans that are tiered and vary according to the amount of user seats or active contacts.

The platform is known for its user-friendly interface, powerful automation capabilities, and robust analytics tools. The Zendesk Support app gives you access to live Intercom customer data in Zendesk, and lets you create new tickets in Zendesk directly from Intercom conversations. This gives your team the context they need to provide fast and excellent support. Intercom’s live chat reports aren’t just offering what your customers are doing or whether they are satisfied with your services. They offer more detailed insights like lead generation sources, a complete message report to track customer engagement, and detailed information on the support team’s performance.

The primary function of Intercom’s mobile app is the business messenger suite, including personalized messaging, real-time support tools, push notifications, in-app messaging and emailing. Intercom also does mobile carousels to help please the eye with fresh designs. What sets Zendesk apart is its user-friendly interface, customizable workflows, and scalability. It caters to a wide range of industries, particularly excelling in e-commerce, SaaS, technology, and telecommunications. It is favored by customer support, helpdesk, IT service management, and contact center teams. One of the things that sets Zendesk apart from other customer service software providers is its focus on design.

For those with a complicated customer support process, Zendesk may be the better option. However, Intercom may be the better choice if a business is more sales-oriented. Ultimately, the decision between these two tools will depend on company size, budget, and specific business needs.

intercom and zendesk

Intercom wins the sales pipeline tools category because its campaigning and sequencing tools integrate all channels and unique services, like carousels and product tours. Zendesk wins the self-service tools category because it provides extensive help center customization options. Self-service tools let customers resolve their own issues quickly and 24/7, improving satisfaction and reducing excessive agent workload. The ticket display’s Side Conversations tab allows agents to initiate internal conversations via email, Slack, or ticketing system notes–without leaving the ticket. Agents can choose if the message is private or public, upon which a group thread is initiated in the ticket’s sidebar, where participants can chat and add files. Automatic assignment rules establish criteria that automatically route tickets to the right agent or team, based on message or user data.

Its strength is that it offers a wide range of tools for organising teams, such as booking systems, knowledge bases, and customer service features. These tools are great for keeping track of tasks and making sure workflows run smoothly, but they might not put as much emphasis on real-time conversations for teams as Intercom does. In summary, Intercom and Zendesk are powerful customer support tools offering various features to help businesses communicate with their customers effectively. While Intercom has a more modern and user-friendly interface, Zendesk has a broader range of features and integrations. Ultimately, the choice between Intercom and Zendesk will depend on the specific needs of your business.

Known for its scalability, Zendesk is suitable for various business sizes, from startups to large corporations. There are many features to help bigger customer service teams collaborate more effectively — like private notes or a real-time view of who’s handling a given ticket at the moment, etc. At the same time, the vendor offers powerful reporting capabilities to help you grow and improve your business.

But this solution is great because it’s an all-in-one tool with a modern live chat widget, allowing you to easily improve your customer experiences. At the same time, Zendesk looks slightly outdated and can’t offer some features. Zendesk provides a range of customer support options, including email, phone, and live chat support.

Existing customers have complained consistently about how they aren’t available at the right time to offer support to customers. There are even instances where customers don’t receive the first response in more than seven days. Compared to Intercom, Zendesk’s pricing starts at $49/month, which is still understandable but not meant for startups looking for affordable pricing plans. These plans are not inclusive of the add-ons or access to all integrations. Once you add them all to the picture, their existing plans can turn out to be quite expensive.

Intercom is a customer support messenger, bot, and live chat service provider that empowers its clients to provide instant support in real-time. This SaaS leader entered into the competition in 2011, intending to help its clients reach their target audiences and engage them in a conversation right away. While in Intercom, advanced chatbots, a modern and well-developed chat widget, email marketing services, product demonstrations, and in-app messaging all contribute to a better customer experience.

Yes, you can localize the Messenger to work with multiple languages, resolve conversations automatically in multiple languages and support multiple languages in your Help Center. Check out this tutorial to import ticket types and tickets data into your Intercom workspace. A group mailbox is a shared email account to enable collaborative communication and information sharing among multiple users… All plans come with a 7-day free trial, and no credit card is required to sign up for the trial. The entire thread is saved within the ticket for future agents to reference. Agents can add each other to internal notes within a ticket, looping in team members to collaborate when necessary.

intercom and zendesk

Zendesk also offers a straightforward interface to operators that helps them identify the entire interaction pathway with the customers. Compared to being detailed, Zendesk gives a tough competition to Intercom. Operators can easily switch from one conversation to another, therefore helping operators manage more interactions simultaneously. After this live chat software comparison, you’ll get a better picture of what’s better for your business.

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Premiere Zendesk plans have 24/7 proactive support with faster response times. Other customer service add-ons with Zendesk include custom training and professional services. They have a dedicated help section that provides instructions on how to set up and effectively use Intercom. Intercom generally receives positive feedback for its customer support, with users appreciating the comprehensive features and team-oriented tools. However, there are occasional criticisms regarding the effectiveness of its AI chatbot and some interface navigation challenges.

With this extra layer of security, users must show two forms of ID before they can access their accounts. This makes it even harder for people who aren’t supposed to be there to get in. In terms of pricing, both Intercom and Zendesk offer a range of plans to fit different business needs and budgets. However, Zendesk’s pricing is generally more affordable for smaller businesses, while Intercom’s pricing tends to be higher but offers more advanced features and capabilities. Intercom and Zendesk offer integration capabilities to help businesses streamline their workflow and improve customer support.

Zendesk users, on the other hand, usually say good things about its powerful support system. With this feature, businesses can easily handle and keep track of customer requests, making sure that no issues get lost. Zendesk’s analytics features are also often praised; they help businesses learn a lot about how customers connect with them, how well agents do their jobs, and overall support trends. Intercom is second to none when it comes to providing great customer service, particularly in terms of proactive contact and the customisation of in-app experiences. The extensive automation and robust ticketing operations that Zendesk offers are among the numerous capabilities that the company possesses.

Just like Zendesk, Intercom also offers its Operator bot, which will automatically suggest relevant articles to clients right in a chat widget. You can publish your self-service resources, divide them by categories, and integrate them with your messenger to accelerate the whole chat experience. For standard reporting like response times, leads generated by source, bot performance, messages sent, and email deliverability, you’ll easily find all the metrics you need.

On the other hand, if you need something that is more tailored to your customer base and is less expensive, then Intercom might be a better fit. Intercom also has a mobile app available for both Android and iOS, which makes it easy to stay connected with customers even when away from the computer. The app includes features like automated messages and conversation routing — so businesses can manage customer conversations more efficiently.

Zendesk, just like its competitor, offers a knowledge base solution that is easy to customize. Their users can create a knowledge repository to create articles or edit existing ones as per the changes in the services or product. It also provides detailed reports on how each self-help article performs in your knowledge base and helps you identify how each piece can be improved further. They offer an omnichannel live chat solution that integrates with multiple messaging platforms and marketing channels and even automates incoming support processes with bots. It is quite the all-rounder as it even has a help center and ticketing system that completes its omnichannel support cycle.

Intercom is a customer messaging platform that enables businesses to engage with customers through personalized and real-time communication. It’s known for its unified agent workspace which combines different communication methods like email, social media messaging, live chat, and SMS, all in one place. This makes it easier for support teams to handle customer interactions without switching between different systems. Plus, Zendesk’s integration with various channels ensures customers can always find a convenient way to reach out. Intercom and Zendesk offer robust customer support options, including email, phone, and live chat support, comprehensive knowledge bases, and community forums. Intercom’s chatbot functionality is a standout feature, while Zendesk’s ticketing system can help resolve support issues on time.

With the integrations provided through each product, you can make use of both platforms to provide your customers with comprehensive customer service. While Intercom Zendesk integration is uncommon, as they both offer very similar products, it can be useful for unique use cases or during migrations from one platform to the other. Intercom also offers a 14-day free trial, after which customers can upgrade to a paid plan or use the basic free plan. Unlike Zendesk, the prices for Intercom are based on the number of seats and contacts, with each plan tailored to each customer, meaning that the pricing can be quite flexible.

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